Not Just Any Old Riches to Rags Story. Nicknamed the Southern Belles by the tabloid press, heiresses Evelyn, Georgia and Olivia Belle have everything they've ever wanted. But after their father dies in a tragic accident on Evelyn's 30th birthday, the Belles are left with a massive hole in their finances. With the world's media and National Crime Agency looking on, their family home, cars and other assets are sold at auction, leaving the sisters penniless, homeless and jobless. Shunned by their celebrity friends, the sisters must learn to fend for themselves for the first time in their lives. Evelyn, the eldest, knows how dire their situation is, and asks their father's solicitor to look into their father's case. Meanwhile, the three hunt for jobs, meet new people and fall in love, learning along the way that the world doesn't owe them any favors, and that money doesn't buy you happiness.