Your one-stop guide to starting a small business Want to start a business? Don't know where to begin? The Small Business Start-Up Kit shows you how to set up a small business in your state and deal with state and local forms, fees, and regulations. We'll show you how to: choose the right business structure, such as an LLC or corporation write an effective business plan pick a winning business name and protect it get the proper licenses and permits manage finances and taxes hire and manage staff, and market your business effectively, online and off downloadable forms. The newest edition includes new laws and trends affecting how small businesses are regulated, as well as guidance on critical digital marketing and e-commerce strategies