The following text field will produce suggestions that follow it as you type.

Loading Inventory...

Coles

The Marketer's Guide To Successful Package Design by Murray J. Lubliner, Hardcover | Indigo Chapters

From Murray J. Lubliner

Current price: $82.95
The Marketer's Guide To Successful Package Design by Murray J. Lubliner, Hardcover | Indigo Chapters
The Marketer's Guide To Successful Package Design by Murray J. Lubliner, Hardcover | Indigo Chapters

Coles

The Marketer's Guide To Successful Package Design by Murray J. Lubliner, Hardcover | Indigo Chapters

From Murray J. Lubliner

Current price: $82.95
Loading Inventory...

Size: 2.57 x 26.16 x 730.3

Buy OnlineGet it at Coles
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
The Leaders Praise The Marketer's Guide to Successful Package Design "One of the first keys to unlocking the 'black box' of successful packaging development, this book will provide the reader with fundamental principles to achieve a compelling competitive advantage through packaging. - Terry T. Schwartz Director of Packaging and Creative Services Kraft Foods, Inc. "This book will become an essential source of reference for all those with a specialist interest in brand identity and package design. . . . There is no other more comprehensive yet easy-to-grasp summary of all key criteria on this subject. - Nick Meyer Brosske, Meyer & Ruf GmbH Dusseldorf, Germany "Herb Meyers has been both visionary and innovator in the field of package design. . . . This new book will be must reading for all consumer package marketers. - Peter Brinkman Vice President, Marketing Maxell Corporation of America "The authors communicate their vast knowledge on how to achieve successful packaging design in an informative and extremely practical way, clearly linking the strategic marketing issues with effective design solutions." - Christine Drake President International Design Management (London) "The book we have been waiting for! One that gives the keys to joining the marketing way of thinking to the design way of thinking. Nobody could have done it better than Meyers and Lubliner. - Gerard Caron President Carre Noir (Paris) "The Marketer's Guide to Successful Package Design makes the critical link between the marketing sense that creates brand identity and the design sense that makes products stand out on the shelves and drives sales volume." - Brian W. E. Weston Vice President Marketing Morton International | The Marketer's Guide To Successful Package Design by Murray J. Lubliner, Hardcover | Indigo Chapters

More About Coles at Village Green Shopping Centre

Find everything in-store including new, used and children’s books, music, movies, games and toys. Visit Coles today to find the perfect gift, or a novel for yourself. COVID-19 UPDATE: Open | Regular Centre Hours

Powered by Adeptmind