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The Behavioral Foundations of Strategic Management by Philip Bromiley, Hardcover | Indigo Chapters
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Coles
The Behavioral Foundations of Strategic Management by Philip Bromiley, Hardcover | Indigo Chapters
From Philip Bromiley
Current price: $131.99
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Coles
The Behavioral Foundations of Strategic Management by Philip Bromiley, Hardcover | Indigo Chapters
From Philip Bromiley
Current price: $131.99
Loading Inventory...
Size: 18 x 236.2 x 12.8
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This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of rationality and equilibrium and the problems they create. Considers how a behavioral approach relates to a number of conventional approaches. | The Behavioral Foundations of Strategic Management by Philip Bromiley, Hardcover | Indigo Chapters