Writing your book is the easy part. It's the marketing and branding that make authors pull out their hair. And yet, what if you could approach marketing and branding confidently, knowing you can attract loyal readers for life? What if you could use social media without feeling sleazy? What if book marketing could actually be—gasp!—fun? Friendly and pragmatic, The 10 Commandments of Author Branding is the solution for writers who don't want to trade their souls for a few book sales. Shayla Raquel entertains with her quirky wit while offering common sense wisdom to help authors feel excited and prepared when marketing their books. Each commandment includes a list of action tips for readers to implement their new strategy immediately. Shayla's commandments teach authors how to: Be yourself, not a marketing robot. Choose a social media platform that works for you. Launch your book without slamming your head against a wall. Find book ambassadors who fangirl over your book. Practice consistency rather than giving up after a month. By providing authors practical tips on her award-winning blog, teaching overflowing writer workshops, and walking alongside novice writers from first draft to Amazon's best-sellers lists, Shayla Raquel has coached countless authors over the last decade as an editor, marketer, and indie publishing advocate. Get ready to embrace authenticity, gain book ambassadors, and create your tribe.