Software Quality is not a result of great testing and processes. It is an act of deliberate design. Do you understand the attributes that affect the quality of your software? Have you considered the long-term implications of your software design? How do we design software to mitigate quality issues early? Have you considered the non-functional implications of our software design? Is there alignment between software design and testing processes? Do you understand how and where to test and how to approach designing test frameworks? Quality By Design answers these questions and many others to direct development teams on the correct path to designing quality software.