Women have been told that being pretty comes at the expense of being taken seriously. If a woman is physically attractive, there is often a presumption that she lacks the substance and smarts necessary to provide leadership in business and other endeavors. This narrative implies that being pretty and being capable are mutually exclusive. But in Pretty Powerful, Fox News political commentator and legal analyst Eboni Williams rejects that narrative. She says that to accept the false notion that beauty and power are mutually exclusive is to leave an incredibly powerful tool on the table. According to Williams, the knee-jerk reaction for most women is to feel shamed by the potential advantage their beauty grants them, but Williams says it's okay for women to take full advantage of the most immediate and obvious attribute at their disposal, encouraging women to embrace their beauty as positive and powerful.