"Practical Rubber Rheology and Dynamic Properties" provides a unique overview of rubber rheology from a practical perspective. Written by expert authors with many years of experience in the rubber industry, it focuses on applications of rubber rheology testing to solving industrial problems, rubber compound development, predicting changes in processability in the plant, quality assurance, and research and development. However, basic principles are also covered. Aimed at practitioners in the rubber industry, this book promotes understanding of the material to support efficient production of the high-quality rubber products demanded in today's market. It is also suitable for students and their instructors on rubber courses taught in universities.