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Coles

Parties and Their Members by Susan E. Scarrow, Hardcover | Indigo Chapters

From Susan E. Scarrow

Current price: $225.00
Parties and Their Members by Susan E. Scarrow, Hardcover | Indigo Chapters
Parties and Their Members by Susan E. Scarrow, Hardcover | Indigo Chapters

Coles

Parties and Their Members by Susan E. Scarrow, Hardcover | Indigo Chapters

From Susan E. Scarrow

Current price: $225.00
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Size: 22 x 216 x 490

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Why would parties continue to care about membership enrollment in an age of television campaigning and direct-mail fundraising? To answer this question, Parties and their Members traces organizing strategies employed by British and German membership parties during the past half century. Using careful analysis of historical records and interviews with party officials, the author shows that party organizers have reacted to technological and social developments by modifying their ideas about how members can help parties achieve their goals. | Parties and Their Members by Susan E. Scarrow, Hardcover | Indigo Chapters

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