Village Green Shopping Centre | Vernon's Premier Shopping Destination
Choice Made Simple!
Too many options?Click below to purchase an online gift card that can be used at participating retailers in Village Green Shopping Centre and continue your shopping IN CENTRE!Purchase Here
Coles Minicase. The cable TV providers’ dilemma at Village Green Shopping Centre in Vernon, BC
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
In a city with two cable TV providers, StreamLink Networks (Company A) and WaveLine Cable (Company B), both are faced with a strategic decision regarding pricing and customer acquisition. The city is divided into two neighborhoods: Eastside and Westside. Each company has the option to set its monthly subscription fee independently. However, the success of their strategy depends not only on the pricing decision but also on the rival’s choice.
In a city with two cable TV providers, StreamLink Networks (Company A) and WaveLine Cable (Company B), both are faced with a strategic decision regarding pricing and customer acquisition. The city is divided into two neighborhoods: Eastside and Westside. Each company has the option to set its monthly subscription fee independently. However, the success of their strategy depends not only on the pricing decision but also on the rival’s choice.
Find everything in-store including new, used and children’s books, music, movies, games and toys. Visit Coles today to find the perfect gift, or a novel for yourself. COVID-19 UPDATE: Open | Regular Centre Hours
