With more than 65,000 copies sold in two editions and recommendations from Forbes and U.S. News & World Report, this time-tested how-to guide offers sound advice on every aspect of researching, writing, and delivering an effective speech. Filled with anecdotes, tips, examples, and practical advice, this accessible guide makes one of the most daunting tasks manageable-and even fun. Speaking coach Joan Detz covers everything from the basics to the finer points of writing and delivering a speech with persuasion, style, and humor. Topics include: - Assessing your audience - Researching your subject-and deciding what to leave out - Keeping it simple - Using imagery, quotations, repetition, and humor - Special-occasion speeches - Speaking to international audiences - Using Power Point and other visual aids - And many more The third edition has been updated and expanded to include new examples and the latest technology, as well as a section on social media, making it a must-have for anyone who writes and delivers speeches, whether novices or experienced veterans at the podium.