Owning a B&B is the dream of many ... More and more people are considering downshifting. Buying a property that can pay for its own upkeep and give you a comfortable lifestyle is a popular option. Not only has the interest grown in becoming a B&B proprietor, so has the interest by the public in the B&B as a viable short-break option. With this rise in popularity, however, come expectations, and this is where this book comes in. - It will help you: - Determine who your customers are - Manage the necessary financial tools - Ready your house for B&B service, or help you buy/build a new one - Successfully market your property - Ensure you make a profit from your enterprise. In short, everything you need to know to make your B&B a truly special place to stay! This book has been written for would-be and current B&B owners. It can be used as a short course giving invaluable insights for the experienced and inexperienced alike.