Village Green Shopping Centre | Vernon's Premier Shopping Destination
Choice Made Simple!
Too many options?Click below to purchase an online gift card that can be used at participating retailers in Village Green Shopping Centre and continue your shopping IN CENTRE!Purchase Here
Coles How To Start A Cult at Village Green Shopping Centre in Vernon, BC
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
No one gives a damn about your brand. At least, right now, they probably don't. But it doesn't have to be this way. You can change how people feel about you and your brand, and this book shows you how.
If you're confused why your competitors get all the attention and grow like crazy or frustrated why some brands effortlessly attract a devoted following while your brand watches from the sidelines... this book reveals what they're doing right.
Jody Raynsford, accidental cult leader and brand expert, pulls back the curtain on how to transform the relationship with your audience from thinking of you as a meh brand to an oh-my-god-I-love-this-please-take-all-my-money brand.
How To Start A Cult shows you:
- How to stand out, win attention and keep your audience coming back for more - How to go deep with your audience to build momentum and magnetically attract the right people to your tribe - How to build genuine belonging and a devoted following that makes you immune from competition
But on one condition: you have to be brave, bold and different. This approach isn't for vanilla, forgettable brands that don't stand for anything and don't want to change.
If you really believe in what you do, deliver a great product and are one of the good guys, things are about to blow up for you...
Jody Raynsford is co-founder of Bad Boy Running, a cult brand with fans so loyal they've literally tattooed themselves with the slogan. For his proper job, he helps brands of all sizes go from forgettable to ones that attract the best talent, get the most attention and whom customers love to buy from.
No one gives a damn about your brand. At least, right now, they probably don't. But it doesn't have to be this way. You can change how people feel about you and your brand, and this book shows you how.
If you're confused why your competitors get all the attention and grow like crazy or frustrated why some brands effortlessly attract a devoted following while your brand watches from the sidelines... this book reveals what they're doing right.
Jody Raynsford, accidental cult leader and brand expert, pulls back the curtain on how to transform the relationship with your audience from thinking of you as a meh brand to an oh-my-god-I-love-this-please-take-all-my-money brand.
How To Start A Cult shows you:
- How to stand out, win attention and keep your audience coming back for more - How to go deep with your audience to build momentum and magnetically attract the right people to your tribe - How to build genuine belonging and a devoted following that makes you immune from competition
But on one condition: you have to be brave, bold and different. This approach isn't for vanilla, forgettable brands that don't stand for anything and don't want to change.
If you really believe in what you do, deliver a great product and are one of the good guys, things are about to blow up for you...
Jody Raynsford is co-founder of Bad Boy Running, a cult brand with fans so loyal they've literally tattooed themselves with the slogan. For his proper job, he helps brands of all sizes go from forgettable to ones that attract the best talent, get the most attention and whom customers love to buy from.
Find everything in-store including new, used and children’s books, music, movies, games and toys. Visit Coles today to find the perfect gift, or a novel for yourself. COVID-19 UPDATE: Open | Regular Centre Hours