The following text field will produce suggestions that follow it as you type.

Loading Inventory...

Coles

Healthcare And Big Data by Mary F.e. Ebeling, Hardcover | Indigo Chapters

From Mary F.e. Ebeling

Current price: $175.50
Healthcare And Big Data by Mary F.e. Ebeling, Hardcover | Indigo Chapters
Healthcare And Big Data by Mary F.e. Ebeling, Hardcover | Indigo Chapters

Coles

Healthcare And Big Data by Mary F.e. Ebeling, Hardcover | Indigo Chapters

From Mary F.e. Ebeling

Current price: $175.50
Loading Inventory...

Size: 1 x 8.27 x 7.59

Buy OnlineGet it at Coles
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
This highly original book is an ethnographic noir of how Big Data profits from patient private health information. The book follows personal health data as it is collected from inside healthcare and beyond to create patient consumer profiles that are sold to marketers. Primarily told through a first-person noir narrative, Ebeling as a sociologist-hard-boiled-detective, investigates Big Data and the trade in private health information by examining the information networks that patient data traverses. The noir narrative reveals the processes that the data broker industry uses to create data commodities-data phantoms or the marketing profiles of patients that are bought by advertisers to directly market to consumers. Healthcare and Big Data considers the implications these "data phantoms" have for patient privacy as well as the very real harm that they can cause. | Healthcare And Big Data by Mary F. e. Ebeling, Hardcover | Indigo Chapters | Healthcare And Big Data by Mary F.e. Ebeling, Hardcover | Indigo Chapters

More About Coles at Village Green Shopping Centre

Find everything in-store including new, used and children’s books, music, movies, games and toys. Visit Coles today to find the perfect gift, or a novel for yourself. COVID-19 UPDATE: Open | Regular Centre Hours

Powered by Adeptmind