Loosen your tie, grab your favorite tunes, and get ready-because this DJ is spinning a creative business strategy that'll really shake things up...Tonight, you're about to learn everything you need to know about starting and managing your business... by hitting one of the hottest clubs in Hollywood. Get behind the decks with DJ, music producer, podcaster, and educator Amani Roberts, and learn how one night as a DJ can unlock your business skills, creativity, and unleash your inner DJ. Your clients will be up and jumping when you learn: How to give your customers what they want (even if all they want to sing \"Sweet Caroline.\") The Troubleshooting Checklist for dealing with issues- from running out of cash to hiring the wrong people―without missing a beat From bow-ties to Adidas, why authenticity is your brand's pathway to loyal followers. Lessons from brands like Marriott, Spanx and Old Spice to keep the life of your business on an ultimate winning streak The secret ingredient of nostalgia to reach new customers and be a hit with old ones. Don't miss out on the action as DJ AmRo gets the party started for the crowd and for your business. All it takes is his fresh, unforgettable strategy to show you how to beat the fear... and dance your way to success. | Dj's Mean Business by Amani Roberts, Paperback | Indigo Chapters