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Coles Community-First Business: Profitable and Rooted in Place: Aligning Enterprise Strategy with Local Value and Connection at Village Green Shopping Centre in Vernon, BC
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Community‑First Business: Profitable and Rooted in Place explores how modern entrepreneurs can build profitable enterprises without detaching from the local contexts that sustain them. It challenges the conventional pursuit of scale by showing how businesses anchored in place—through relationships, shared values, and tangible presence—achieve a different kind of longevity and trust. The book examines the strategic dimensions of locality: how to align pricing with community value, design services that reinforce social fabric, and build cooperative networks that strengthen resilience. Combining grounded business analysis with human‑centered insight, it offers a framework for balancing viability and belonging. This is a thoughtful guide for leaders who see entrepreneurship not as extraction, but as contribution to the places they call home.
Community‑First Business: Profitable and Rooted in Place explores how modern entrepreneurs can build profitable enterprises without detaching from the local contexts that sustain them. It challenges the conventional pursuit of scale by showing how businesses anchored in place—through relationships, shared values, and tangible presence—achieve a different kind of longevity and trust. The book examines the strategic dimensions of locality: how to align pricing with community value, design services that reinforce social fabric, and build cooperative networks that strengthen resilience. Combining grounded business analysis with human‑centered insight, it offers a framework for balancing viability and belonging. This is a thoughtful guide for leaders who see entrepreneurship not as extraction, but as contribution to the places they call home.
Find everything in-store including new, used and children’s books, music, movies, games and toys. Visit Coles today to find the perfect gift, or a novel for yourself. COVID-19 UPDATE: Open | Regular Centre Hours
