Joico's Colour Balance Purple colour-balancing shampoo gently cleanses while neutralizing yellow tones to maintain blonde/gray hair. 300ml. Made in USA. Tone-correcting pigments attach to the hair fibers and stay attached through multiple shampoos. Multi-Spectrum Defense Complex helps protect colour against fading while Bio-Advanced Peptide Complex repairs, protects, fights frizz, and adds shine with every single application.