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Coles Berserk: The Shocking Life And Death Of Edwin Valero at Village Green Shopping Centre in Vernon, BC
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Key Selling Points
True Crime - Berserk is classified with a primary BISAC for Boxing, but the content could just as easily classify it as a True Crime title. Booksellers with a stron true crime section should consider carrying this title. Venezuelan Audience - Edwin Valero was a complex figure. Having murdered his wife, and himself dying in jail two weeks later, the narrative for Valero's character has been split between Venezuelans and much of the rest of the world. In Venezuela, Valero is still a revered figure, and many conspiracy theories abound about the death of his wife. This title will have an audience in Venezuela, and in the highest U.S. population centers for Venezuelans - Florida (Doral, Weston, Fontainebleau, The Hammocks, Key Biscayne, North Bay Village, Sunny Isles Beach, Miami Beach, Virginia Gardens, and Kendale Lakes). Co-op advertising available for booksellers willing to carry other titles in the Hamilcar Noir series. On November 12 2019 the first two volumes in this hard-hitting true crime series publish together. Berserk (ISBN: 9781949590142) is volume 1 and The Ghost of Johnny Tapia (ISBN: 9781949590159) is volume 2. Each is a standalone nonfiction true-crime biography about boxers who led troubled lives and met unfortunate ends. Volume 3, Slaughter in the Streets: When Boston Became Boxing’s Murder Capital , with foreword by T.J. English, publishes February 25, 2020
Key Selling Points
True Crime - Berserk is classified with a primary BISAC for Boxing, but the content could just as easily classify it as a True Crime title. Booksellers with a stron true crime section should consider carrying this title. Venezuelan Audience - Edwin Valero was a complex figure. Having murdered his wife, and himself dying in jail two weeks later, the narrative for Valero's character has been split between Venezuelans and much of the rest of the world. In Venezuela, Valero is still a revered figure, and many conspiracy theories abound about the death of his wife. This title will have an audience in Venezuela, and in the highest U.S. population centers for Venezuelans - Florida (Doral, Weston, Fontainebleau, The Hammocks, Key Biscayne, North Bay Village, Sunny Isles Beach, Miami Beach, Virginia Gardens, and Kendale Lakes). Co-op advertising available for booksellers willing to carry other titles in the Hamilcar Noir series. On November 12 2019 the first two volumes in this hard-hitting true crime series publish together. Berserk (ISBN: 9781949590142) is volume 1 and The Ghost of Johnny Tapia (ISBN: 9781949590159) is volume 2. Each is a standalone nonfiction true-crime biography about boxers who led troubled lives and met unfortunate ends. Volume 3, Slaughter in the Streets: When Boston Became Boxing’s Murder Capital , with foreword by T.J. English, publishes February 25, 2020
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