The following text field will produce suggestions that follow it as you type.

Loading Inventory...

Coles

An Introduction to Survey Research by Ernest L. Cowles, Paperback | Indigo Chapters

From Ernest L. Cowles

Current price: $31.50
An Introduction to Survey Research by Ernest L. Cowles, Paperback | Indigo Chapters
An Introduction to Survey Research by Ernest L. Cowles, Paperback | Indigo Chapters

Coles

An Introduction to Survey Research by Ernest L. Cowles, Paperback | Indigo Chapters

From Ernest L. Cowles

Current price: $31.50
Loading Inventory...

Size: 9 x 9 x 1

Buy OnlineGet it at Coles
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
An Introduction to Survey Research is for those who want an overview of the survey process. It is intended to describe fundamental survey components to help both students and managers understand and use surveys effectively and avoid the pitfalls stemming from bad survey construction and inappropriate methods. The authors discuss how best to identify the information needed and the best approach to get that information. They also highlight the processes commonly involved in conducting a survey including the value of both obtaining a representative sample and dealing with the types of errors that can distort results. Each chapter focuses on one of the key components of constructing and carrying out a survey, including the elements to consider when developing a survey, the modes of survey delivery, writing good questions, conducting the survey, and presenting the results. | An Introduction to Survey Research by Ernest L. Cowles, Paperback | Indigo Chapters

More About Coles at Village Green Shopping Centre

Find everything in-store including new, used and children’s books, music, movies, games and toys. Visit Coles today to find the perfect gift, or a novel for yourself. COVID-19 UPDATE: Open | Regular Centre Hours

Powered by Adeptmind