NOIR ALLURE, the new mascara by CHANEL that fans out the lashes for a 4-dimensional result: volume, length, curl and definition. For the first time, the House of CHANEL has infused a black mascara with a touch of red to intensify and add depth to the eyes. The new brush also boasts a hint of red: slim, flexible and elegant, it captures every last lash, creating an optimal fanned-out effect. The iconic CHANEL click is featured for the first time in a mascara. The click mechanism transforms this mascara into a luxury item that opens instantly. NOIR ALLURE, the mascara by CHANEL that fans out the lashes in 4 dimensions, delivering volume, length, curl, and definition in 1 click. To apply, sweep onto the lashes from root to tip using a slight zigzag motion. Each stroke of the brush immediately intensifies the makeup look.