Village Green Shopping Centre | Vernon's Premier Shopping Destination
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Coles All In: Lessons On and Off the Mat at Village Green Shopping Centre in Vernon, BC
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At nineteen years old, Alberto Crane made an all-or-nothing decision that would change the course of his life: He left behind everything he knew and moved to Brazil to pursue the art of Jiu-Jitsu. What followed was a journey of grit, humility, and relentless heart that led him to become the first American to earn a black belt from the legendary Gracie Barra academy.
This teachable biography—five years in the making—traces Alberto’s evolution from a wide-eyed beginner to a sixth-degree black belt, world champion, UFC fighter, coach, and mentor. Through injuries, setbacks, and near-impossible odds, Alberto’s story becomes a testament to perseverance, vulnerability, and the quiet power of discipline.
More than just a fighter’s tale, this is a deeply human story about what it means to dedicate one’s life to something greater—and to keep showing up, no matter what stands in the way.
At nineteen years old, Alberto Crane made an all-or-nothing decision that would change the course of his life: He left behind everything he knew and moved to Brazil to pursue the art of Jiu-Jitsu. What followed was a journey of grit, humility, and relentless heart that led him to become the first American to earn a black belt from the legendary Gracie Barra academy.
This teachable biography—five years in the making—traces Alberto’s evolution from a wide-eyed beginner to a sixth-degree black belt, world champion, UFC fighter, coach, and mentor. Through injuries, setbacks, and near-impossible odds, Alberto’s story becomes a testament to perseverance, vulnerability, and the quiet power of discipline.
More than just a fighter’s tale, this is a deeply human story about what it means to dedicate one’s life to something greater—and to keep showing up, no matter what stands in the way.
Find everything in-store including new, used and children’s books, music, movies, games and toys. Visit Coles today to find the perfect gift, or a novel for yourself. COVID-19 UPDATE: Open | Regular Centre Hours
