This short book was written by serial entrepreneur Ryan Duques right after the debut of SavingsClique.com, which he and his business partner founded, conceived, developed, and launched during a 37-day period in early 2011. Duques shares a glimpse inside the mind of an entrepreneur and how one's business and personal lives meld into one during the launch of a company. Duques's book explores how decisions were made, how mistakes were corrected, and, ultimately, how the business was launched. Expect to learn a few new business development techniques and how to connect with other entrepreneurs during this quick read.