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Oxford Handbook of International Business by Alan M. Rugman, Hardcover | Indigo Chapters

Compare Oxford Handbook of International Business by Alan M. Rugman, Hardcover | Indigo Chapters

Alan M. Rugman

$577.50

The Oxford Handbook of International Business comprises twenty-eight original chapters from the world's most distinguished scholars in the field of international business. United as a whole, these reflect both the present structure of the field and the major intellectual issues of current andlikely future interest. Demonstrating analytical insight and critical thinking, the authors are all authorities on their chosen topics and have been active as leaders in the Academy of International Business. Their chapters survey and synthesize relevant literature of recent years, ensuring that thevolume will be a primary reference for students and scholars throughout the social sciences. The book is split into five major sections, providing comprehensive coverage of the following areas: the history and theory of the multinational enterprise; the political and policy environment of international business; strategies of multinational enterprises; the financial areas of themultinational enterprise (marketing, finance and accounting, HRM, and innovation); and business systems in Asia, South America, and the transitional economies. | Oxford Handbook of International Business by Alan M. Rugman, Hardcover | Indigo Chapters

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